Bimbo Bakeries USA’s Jeff Hendrix, Vice President of Customers, was selected as the University of Southern California (USC) Marshall School of Business Food Industry Executive of the Year.

Issued through USC’s Food Industry Management (FIM) Program, the annual award honors a food industry executive whose career has focused on strategic leadership, innovation and a commitment to developing their fellow associates. The program aims to transform high-potential executives into transformative leaders who can shape culture and drive long-term organizational impact.

Jeff was also appointed to the Board of Directors of FMI – The Food Industry Association, joining industry leaders from across retail, wholesale and product supply to help guide FMI’s mission of advancing innovation, collaboration and consumer trust within the food industry.

“Education has the power to change the trajectory of a career, a company and an industry,” Hendrix said. “Programs like FIM play a critical role in preparing leaders not just for today’s challenges, but for what’s next.”

Congratulations to Jeff on both of these honors.