Bimbo Bakeries USA Launches New Community Programs with Philadelphia Union
The Philadelphia Union and their Foundation recently celebrated the launch of two new programs that support BBU's commitment to giving back to the communities we live and serve.
iAM (Inspiration, Aspiration, Mentorship), directly impacts more than 30 students at Chester Charter Scholars Academy and serves to level the playing field for high school students from low-income backgrounds, starting in Chester, Pa. – home to the Philadelphia Union. Through the iAM program, students will hear from a network of inspirational speakers, be matched with academic and professional mentors and create links to industries, universities and internships. BBU's Philly BAAST chapter, along with other corporate partners, are eager and willing to support the students as they navigate their high school years and think about college, trade or military careers.
U-Serve, an initiative to inspire volunteerism while supporting nonprofit organizations in the Greater Delaware Valley, encourages associates and Philadelphia Union fans to use the U-Serve website to sign up for volunteer opportunities. For each hour of community service performed, participants will receive 100 points. Points can be converted into rewards that include Union branded gear and exclusive Union experiences.
At the launch of U-Serve, Philadelphia Union and BBU associates volunteered with non-profits, including the American Heart Association, the Ronald McDonald House, Philabundance and the American Red Cross, to prepare food boxes and make sandwiches for those dealing with food insecurity, create greeting cards for seniors in nursing homes, sew pillowcases for hospitalized children, learn hand-only CPR and more.